Domino’s Pizza was hurting early last year. Domestic sales had fallen, and a survey of big pizza chain customers left the company tied for the worst tasting pies.Read the entire NYT article. It's fascinating. (Thanks, Caleb!)
Then help arrived from an organization called Dairy Management. It teamed up with Domino’s to develop a new line of pizzas with 40 percent more cheese, and proceeded to devise and pay for a $12 million marketing campaign...
...And Dairy Management, which has made cheese its cause, is not a private business consultant. It is a marketing creation of the United States Department of Agriculture — the same agency at the center of a federal anti-obesity drive that discourages over-consumption of some of the very foods Dairy Management is vigorously promoting...
Sunday, November 14, 2010
While Warning About Fat, U.S. Pushes Cheese Sales
It's a rather remarkable example of government waste:
Why Women Aren’t C.E.O.s, According to Women Who Almost Were
"It’s not a pipeline problem. It’s about loneliness, competition and deeply rooted barriers." Read more in the NYT .
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Even women who earn overwhelmingly positive performance reviews are told that they have ‘personality flaws,’ a new study finds. The double...
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"Why I don’t talk about race with White people." Read more in Medium .