Tuesday, June 1, 2010

Sam’s Club Personalizes Discounts for Buyers

"Sam’s Club, Wal-Mart’s warehouse chain, is offering a program called eValues that strives to offer bargains tailored to each member, based on that member’s buying history." Also, this part was particularly noteworthy:
Working with FICO, the company best known for providing credit scores, Sam’s Club has improved its ability to predict what each customer will buy and the time frame in which that purchase will occur...
Read the NYT article here. (Thanks Nikhil!)

Why Women Aren’t C.E.O.s, According to Women Who Almost Were

"It’s not a pipeline problem. It’s about loneliness, competition and deeply rooted barriers." Read more in the NYT .