Tuesday, September 7, 2010

Dan and Chip Heath Say Nix Ambiguity and Focus for Lasting Change

Behavioral economists have uncovered some new findings on the human aversion to ambiguity:
...Imagine that you have two items on your to-do list. One is "pick up AAA batteries." The other is "deal with tax issues." Guess which one is still unchecked four weeks later? (Or, if you are Willie Nelson, six years later.) Clarity begets action...
Read the FastCompany article here.

Why Women Aren’t C.E.O.s, According to Women Who Almost Were

"It’s not a pipeline problem. It’s about loneliness, competition and deeply rooted barriers." Read more in the NYT .